In honor of the NCAA’s annual basketball tournament kicking off today, we are analyzing our own matchup of sorts. Let’s discuss how Simpli.fi’s addressable advertising solutions solve the need for custom audience planning tools. With these resources, we make media planning and buying easier than ever before–without sacrificing performance or scale. TAKE ADVANTAGE OF…Continue…
Ft. Worth, Texas – March 13, 2023 – Today, Simpli.fi, the advertising automation platform for agencies, brands, and media companies, confirmed that it has completed the previously announced acquisition of Bidtellect, a leading contextual and native demand-side platform (DSP). The combination of Bidtellect’s contextual and native advertising capabilities with Simpli.fi’s programmatic CTV, mobile, and display…Continue…
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