Category Archives: Geo-Fencing

12
Nov
2019
Case Study: Pro AAA Baseball Team Tracks Online Ticket Sales and Stadium Visitors with Simpli.fi
Case Study: Pro AAA Baseball Team Tracks Online Ticket Sales and Stadium Visitors with Simpli.fi

11/12/2019

Today’s sports teams have a unique sales environment where they need to operate sales both online and in traditional brick-and-mortar environments. For sports marketers, this results in the need to be able to measure tangible campaign results for both online and offline actions, such as ticket sales and in-stadium attendance. Check out the case study…Continue…

15
Oct
2019
Attention Advertisers: How to capitalize on Holiday Shopping Trends with Addressable Programmatic
Attention Advertisers: How to capitalize on Holiday Shopping Trends with Addressable Programmatic

10/15/2019

It may only be October, but the December holiday shopping rush is just around the corner. The holidays are critical times for many brands as sales during this time of year can make up 30% of a retailer’s annual revenue. The way people shop and how to best reach consumers with advertising is changing rapidly,…Continue…