Category Archives: Geo-Fencing

28
Jun
2022
Simpli.fi: The Advertising Automation Platform for Political Advertising
Simpli.fi: The Advertising Automation Platform for Political Advertising

06/28/2022

This post is part of a blog series highlighting Simpli.fi’s DSP solutions. To learn more about our benefits, connect with us via our political product page. Political advertisers need a platform partner able to overcome their most problematic challenges. Those challenges include a low match rate on address list uploads, slow turnaround times, and a…Continue…

16
Jun
2022
Home and Garden Programmatic Trends Report: Strategies to Reach and Convert Homeowners in 2022
Home and Garden Programmatic Trends Report: Strategies to Reach and Convert Homeowners in 2022

06/16/2022

From landscaping needs to home renovations, homeowners are staying busy in preparation for warmer weather. This year, consumers are projected to spend $558.3 billion on home improvement projects (Statista). With all of this money on the table, advertisers have a large opportunity to reach and convert homeowners. To see what programmatic strategies home and garden…Continue…