Category Archives: Trends

07
Nov
2019
Wharton Business Radio’s Marketing Matters on SiriusXM Channel 132 Hosts Simpli.fi CEO Frost Prioleau as He Discusses All Things OTT/CTV
Wharton Business Radio’s Marketing Matters on SiriusXM Channel 132 Hosts Simpli.fi CEO Frost Prioleau as He Discusses All Things OTT/CTV

11/07/2019

Simpli.fi CEO Frost Prioleau was recently featured on the Marketing Matters podcast hosted by Dr. Americus Reed The podcast originally aired on Business Radio, SiriusXM Channel 132. The conversation centered around OTT/CTV advertising, and included several penetrating industry insights from Frost as well as some entertaining back and forth with Dr. Reed. Below are some…Continue…

31
Oct
2019
October Recap: Winning in Programmatic with Simpli.fi’s Location Data and Advanced Reporting Capabilities
October Recap: Winning in Programmatic with Simpli.fi’s Location Data and Advanced Reporting Capabilities

10/31/2019

October saw a great deal of Simpli.fi in the press, including some excellent bylines by key executives and in-depth looks at the state of location data in 2019 and our reporting and attribution capabilities. We also provided marketers with some useful tips and tricks around the upcoming holidays and how they can capitalize on holiday…Continue…