Category Archives: Trends

15
Sep
2022
2022 Holiday Trends Report: Programmatic Campaign Strategies for Q4
2022 Holiday Trends Report: Programmatic Campaign Strategies for Q4

09/15/2022

The 2021 holiday season saw retail sales increase by 14.1% year-over-year to $886.7 billion (NRF). Advertising for holiday sales began earlier in the year as businesses prepared for supply chain shortages and shipping delays. 2022 will be no different. E-commerce retail sales are expected to reach $235.86 billion this year (eMarketer). In addition, holiday sales…Continue…