08
Nov
2022
Case Study: Golf Club Targets Golfers and Drives Conversions With Simpli.fi
Case Study: Golf Club Targets Golfers and Drives Conversions With Simpli.fi

11/08/2022

OVERVIEW A golf club wanted to raise awareness about its 18-hole golf course with its target audience. They enlisted Simpli.fi to utilize Geo-Fencing and Addressable Geo-Fencing technology along with other programmatic tactics to reach its audience, generate both online and offline conversions, and achieve a CTR of 0.12%.   SETUP & SOLUTION Simpli.fi and the…Continue…

03
Nov
2022
Go Beyond Reach to Proving Action With Advanced Campaign Performance Measurement
Go Beyond Reach to Proving Action With Advanced Campaign Performance Measurement

11/03/2022

As a digital advertiser, you’re probably well aware of how impactful your efforts can be. Online statistics show that: Digital ads can increase brand awareness by 80% Consumers are 155% more likely to look up brand-specific terms after exposure to display ads Customers are 70% more likely to make a purchase from a retargeting ad…Continue…

01
Nov
2022
October Recap: Advertising Automation Platform Series, Political Advertising, Targeted Display, & Case Study
October Recap: Advertising Automation Platform Series, Political Advertising, Targeted Display, & Case Study

11/01/2022

As we move into November, we wanted to make sure you saw the best of Simpli.fi’s articles, stories, and features from this past month. See what’s been in the news about Simpli.fi and check out our most-read blog posts below. October’s Top Blog Posts SIMPLI.FI: THE ADVERTISING AUTOMATION PLATFORM (BLOG SERIES) SIMPLI.FI: THE ADVERTISING AUTOMATION…Continue…

27
Oct
2022
Manufacturing Company Boosts Job Applicants With Addressable Targeting From Simpli.fi
Manufacturing Company Boosts Job Applicants With Addressable Targeting From Simpli.fi

10/27/2022

Advertiser Overview •  A large manufacturing company focused on packaging and plastic production •  Sought to fill multiple job openings by increasing the number of qualified job applicants •  Leveraged partnership to deploy a programmatic strategy focused on location-based targeting using occupational factors Agency Overview •  Full-service advertising agency that specializes in producing top-notch in-house…Continue…

25
Oct
2022
Simpli.fi: The Advertising Automation Platform for Native
Simpli.fi: The Advertising Automation Platform for Native

10/25/2022

This post is part of a blog series highlighting Simpli.fi’s DSP solutions. To learn more about our benefits, connect with us via our native advertising product page. Insider Intelligence reports that native programmatic ad spending will reach $83.42B in 2023. Simpli.fi automates digital media buying by including native in its stack. With a fully-programmatic suite…Continue…

20
Oct
2022
Credit Union Promotes Financial Services to a Multicultural Audience Using Simpli.fi’s Programmatic Solutions
Credit Union Promotes Financial Services to a Multicultural Audience Using Simpli.fi’s Programmatic Solutions

10/20/2022

Advertiser Overview •  Credit union with a strong presence in South Texas •  Sought to increase in-person visits and website traffic •  Targeted English and Spanish speakers to share information about financial services Agency Overview •  Full-service advertising agency that works specifically with credit unions and franchises across the country •  Partnered with Simpli.fi for…Continue…