25
Sep
2019
Case Study: Autism Advocacy Group Stands Out and Builds Awareness with Simpli.fi
Case Study: Autism Advocacy Group Stands Out and Builds Awareness with Simpli.fi

09/25/2019

Along with national brands, agencies, and local media groups, Simpli.fi is proud to partner alongside those agencies who serve non-profit organizations in furthering the good work they are doing. In this case, our agency partner was working with a major autism advocacy group to raise awareness of both the disorder and their own efforts and…Continue…

19
Sep
2019
No Two Neighbors are Alike: How Addressable Programmatic Can Help
No Two Neighbors are Alike: How Addressable Programmatic Can Help

09/19/2019

In 2019, savvy marketers are realizing that a “one size fits all” national campaign approach to digital advertising is fast becoming obsolete. Simpli.fi has come to the rescue and is leading the charge with national programmatic campaigns that enable audience targeting household by household. We do it by owning all things Addressable Programmatic. After all,…Continue…

11
Sep
2019
Simpli.fi’s OTT/CTV Advertising Capabilities: Hear What Our Clients Have to Say
Simpli.fi’s OTT/CTV Advertising Capabilities: Hear What Our Clients Have to Say

09/11/2019

Simpli.fi clients can always count on us to provide targeting solutions that are significantly ahead of the curve. OTT/CTV advertising in particular has been an area of focus for us as we continually work to position our clients for programmatic success. Our investment in this space has resulted in a three-pronged approach enabling marketers to…Continue…

04
Sep
2019
Location-Based Targeting: Why Simpli.fi’s Clients Can’t Live Without It
Location-Based Targeting: Why Simpli.fi’s Clients Can’t Live Without It

09/04/2019

In recent years, location-based targeting has emerged as one of the most powerful ways to reach consumers with relevant digital ads as they are interacting with the physical world. And the industry agrees. According to BIA/Kelsey, marketers will spend $26 billion on geo-targeted campaigns in 2019. There’s a simple reason why location-based targeting plays such…Continue…