Simpli.fi has been featured extensively in the press for exceeding the milestone of 25,000 live concurrent campaigns, a 3x increase over the last 18 months.

Simpli.fi CEO Frost Prioleau comments, “Advertisers of all sizes are finding that they can achieve improved performance by optimizing audience targeting to local markets, instead of using pre-packaged audience segments typically built for nationwide campaigns. Because our platform uses unstructured data instead of traditional segments, we are able to deliver customized local audiences at scale, and help our partners who want to deliver hundreds or thousands of campaigns to localized audiences.”

To learn more about this milestone, please visit the below links:

Business Wire

Oct. 6, 2015
Local Programmatic Platform Simpli.fi Exceeds 25,000 Active Daily Campaigns

MediaPost

Oct. 6, 2015
Simpli.fi Steps Up Programmatic Path for Local Media Buys

GeoMarketing

Oct. 7, 2015
Simpli.fi’s ‘Local Programmatic’ Growth Shows Increased Demand for Direct Response and Brand Affinity