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Published 02/27/2019 at 1200 × 3380 in The Mobile Invasion: Why Adopting a Mobile Advertising Strategy Matters in 2019.
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Mobile-Usage-Stats - • In 2018, 52.3% of all worldwide online traffic was generated through mobile phones. (Statista) • Users spend on average 69% of their media time on smartphones. (Comscore) • Daily mobile usage has gone from 20 minutes in 2008 to over 3 hours in 2018. (eMarketer) • 51% of customers say that they use mobile devices to discover new brands and products. (BrightEdge) • People today have 2X more interactions with brands on mobile than anywhere else - that includes TV, in-store, you name it. (Google) • Smartphones have gone from “phones with some additional features” to “something 47% of consumers cannot live without.” (Pew Research) • The average person will tap, swipe, and click on their phone 2,617 times a day. (NetworkWorld)
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