B2B Summit 2026 Presentations

Thank you for joining us at our Summit. Below you will find the recordings from the event sessions. Please use these to dive deeper into the content or refresh yourself on any insights that were shared.

A New B2B Demand Generation Playbook

Arthur Hainline, VP of Product, shares effective strategies to overcome core B2B marketing challenges and scale your demand generation pipeline. Learn how to leverage Simpli.fi’s ABM capabilities, proprietary data, and unified media execution to engage buyers across Google, Meta, and LinkedIn.

Inside Our Playbook: Driving Growth On The Simpli.fi Platform

Michael Schoen, CPTO, and Renee Rouse, VP of Growth Marketing, share insights on high-performance B2B marketing and balancing precision with scale. This session explores how to map buyer journeys, identify the optimal full-funnel media mix, and effectively measure campaign performance to deliver results.

Earning Attention With Content

DJ Virtue, RVP of Growth & Strategy, shares a practical guide to modern content marketing, proving that creation is only half the battle. Discover how to leverage the channels, tactics, and measurement tools necessary to drive meaningful business impact and scale your B2B strategy.

Product Roadmap: Driving Outcomes Through Strategic Themes

Amanda Shelton, VP of Product, shares how Simpli.fi is building and investing in its platform to better support B2B advertising outcomes. Learn how this roadmap addresses real-world client challenges to make Simpli.fi the most capable and trusted partner for your business.