B2B Client Summit Fireside Chat
Inside Our Playbook: Driving Growth On The Simpli.fi Platform
Simpli.fi’s recent B2B Client Summit provided the latest updates on what is possible for B2B marketers. Michael Schoen, Chief Product & Technology Officer, and Renee Rouse, VP of Growth Marketing, sat down for a conversation to offer their insights of high-performance B2B marketing. Watch the discussion now to get their perspective on subjects including:
- Balancing precision and scale to reach the right audience
- Exploring buyer journeys to understand how and why customers convert
- Identifying the optimal media channel mix across the full funnel
- Measuring campaign performance and delivering results