Cookie Policy

1.0 — Background
2.0 — What are cookies?
3.0 — How we use cookies
4.0 — Session cookies
5.0 — Persistent cookies
6.0 — Tracking cookies
7.0 — 3rd Party Cookies
8.0 — How are cookies used for advertising purposes?
9.0 — Managing cookies through your web browser
10.0 — How do I reject and delete cookies?
11.0 — Contact Us

1.0 Background

This Cookie policy is drawn up by Simpli.fi Holdings, LLC having its principal place of business at 128 East Exchange Avenue, Suite 700, Fort Worth, TX 76164 USA, USA. It is made available to you for information purposes only.

2.0 What are cookies?

A cookie is a tiny data file, which is stored on your computer within the web browser, when certain web pages are visited. A cookie does not contain or collect information in isolation, but when read by a server via a web browser; it can give information to facilitate a more user friendly service such as detecting errors. A cookie will not harm your computer and no personally identifiable information is stored from the use of this site. For more information on how cookies are used on this site, please see How We Use Cookies

To use our website fully, you will need to have cookies enabled. If you do not wish to enable cookies, you can still browse the site; however certain features of the site may be limited. Most web browsers have cookies automatically enabled; however, see Managing Cookies where you can find out how you can check your cookie settings. If you make no changes to the standard settings, then please be aware that you accept the browsers standard settings and accept that cookies are active. If you do not wish to accept this, then please change your browser settings and limit or deactivate cookies.

This information is outlined as part of our efforts to comply with recent legislation and to ensure that we are open, honest and clear about user privacy. Please refer to our Privacy Policy for more information.

3.0 How we use cookies

You may notice the presence of different types of cookies generated on your visit to this website. We use the following types of cookies:

• Session cookies, which are automatically deleted after every visit.
• Persistent cookies that will remain in place during multiple visits to the site.
• Tracking cookies are specialized versions of cookies that are placed on our own website and other websites that record your entries and report them back to us.
• Third party cookies, which are used by partner websites that are embedded within our site or that we link to.

4.0 Session cookies

These enable you to perform essential functions on the site, such as remembering a repeat form field item within a browsing session. In addition, they help by limiting the need to transfer information across the Internet. They are not stored on your computer and will expire when you terminate your browser session.

5.0 Persistent cookies

These enable us to recognize anonymous repeat visitors to the site. By matching an anonymous, randomly generated identifier, a record can be taken of specific browsing information such as how you arrive at the site, the pages you view, options you select, and the path taken through the site. By monitoring this information we’re able to make improvements to the site, including the fixing of errors and the enhancement of content.

We use Google Analytics to analyze page use, page interactions and the routes taken through our sites. These are known as ‘website metrics’ or ‘analytics’. We do not record any personal information as part of this process.

6.0 Tracking cookies

The aim of tracking cookies is often to collect certain information to carry out various research into behavior, demographics and not least for targeted marketing. Third-parties may use these on our site and we may place such cookies on third party websites.

7.0 3rd Party Cookies

When you visit our site you may notice some cookies that are not related to our company. If you go on to a web page that contains embedded content, for example from Facebook or YouTube, you may be sent cookies from these websites. We do not control the generation of these cookies, so we suggest that you check the individual third-party websites for more information about their privacy policies and their cookies and how to manage them.

8.0 How are cookies used for advertising purposes?

Cookies and ad technology such as web beacons, pixels, and anonymous ad network tags help us serve relevant ads to you more effectively. They also help us collect aggregated audit data, research, and performance reporting for advertisers. Pixels enable us to understand and improve the delivery of ads to you, and know when certain ads have been shown to you. Since your web browser may request advertisements and web beacons directly from ad network servers, these networks can view, edit, or set their own cookies, just as if you had requested a web page from their site.

We do use cookies to create a profile of your browsing behavior on third-party sites and we do use aggregate data from third parties to show you relevant, interest-based advertising. We do not provide any personal information that we collect to advertisers. You can opt out of off-site and third-party-informed advertising by adjusting your cookie settings. Opting out will not remove advertising from the pages you visit, but, instead, opting out will result in the ads you see not being matched to your interests. This implies that the ad(s) you see will not be matched to your interests by those specific cookies.

9.0 Managing cookies through your web browser

If you do not know the type and version of the web browser you use to access the Internet, click on ‘Help’ at the top of your browser window, then click ‘About’. The relevant information you require will then be shown.

Internet Explorer
Click on the ‘Tools’ option at the top of your browser window and select ‘Internet options’, then click on the ‘Privacy’ tab. Ensure that your Privacy level is set to Medium or below, which will then enable cookies in your browser. Settings above Medium will disable cookies.

Google Chrome (Latest version)
Click on the spanner icon at the top right of your browser window and select ‘Settings’. Click ‘Show advanced settings’ at the bottom and locate the ‘Privacy’ section. Click ‘Content settings’ and within the cookies section at the top, select ‘allow local data to be set’ to enables cookies. To disable cookies please check the ‘Block sites from setting any data’, ‘Block third-party cookies and site data’ and ‘Clear cookies and other site and plug-in data when I close my browser’ options.

Mozilla Firefox
Click on ‘Tools’ at the top of your browser window and select Options. Next, select the Privacy icon at the top of the overlay that appears. Check the ‘Accept cookies from sites’ option to enable cookies. If you wish to disable cookies, please uncheck this box.

Safari
Click on the cog icon located top right of your browser window and select ‘Preferences’. Click on the ‘Privacy’ icon at the top of the overlay that appears. Check the option that says ‘Block third-party and advertising cookies’. If you wish to completely disable cookies, please check the ‘Never’ box.

10.0 How do I reject and delete cookies?

You can choose to reject or block all or specific types of cookies set by virtue of your visit to our website by clicking on the cookie preferences on our website(s). You can change your preferences for our website and/or the websites of any third party suppliers by changing your browser settings. Please note that most browsers automatically accept cookies. Therefore, if you do not wish cookies to be used, you may need to actively delete or block the cookies. If you reject the use of cookies, you will still be able to visit our websites but some of the functions may not work correctly. You may also visit http://www.allaboutcookies.org for details on how to delete or reject cookies and for further information on cookies generally. By using our website without deleting or rejecting some or all cookies, you agree that we can place those cookies that you have not deleted or rejected on your device.

We adhere to the Self-Regulatory Principles for Online Behavioral Advertising and participate in the opt-out programs established by the Digital Advertising Alliance, the Digital Advertising Alliance of Canada and the European Interactive Digital Advertising Alliance.

Cookies Placed on Our Website

Hubspot / Hubspot Forms
We use Hubspot for email marketing communications. You must complete a contact form in order for tracking to occur.
Click here for more details.

Double Click Bid Manager
We use Double Click Bid Manager to assist with our Simpli.fi Marketing Campaigns.
Click here for more details.

Google Dynamic Remarketing
We use Google Dynamic Remarketing to assist with our Simpli.fi Marketing Campaigns.
Click here for more details.

Facebook Impressions
We use Facebook Impressions to assist with our Simpli.fi Facebook Campaigns.
Click here for more details.

Facebook Connect
This is only activated if clicked on and redirects to our Facebook page.
Click here for more details.

Twitter Button/Syndication
This is only activated if clicked on and redirects to our Twitter page.
Click here for more details.
If you prefer, you can opt out of interest-based advertising by unchecking Personalize Ads in your Personalization and Data settings, available here or through the DAA’s consumer choice tool here.
For general help visit help.twitter.com

Google+ Platform
This is only activated if clicked on and redirects to our Google+ page.
For Native formats Click here for more details.
For Image formats Click here for more details.

LinkedinWidgets
This is only activated if clicked on and redirects to our Linkedin page.
For additional information on Linkedin tracking visit these links:
Opt Out
Ad Preferences
For general information visit https://www.linkedin.com/help/linkedin

Truste Seal
This is only activated if clicked on and redirects to our Truste proof of certificate site.
Click here for more details.

Simpli.fi tracking cookie
We use the cookie to target users with ads.
Click here to opt out.

LiveRamp ID
Simpli.fi uses LiveRamp’s universal identifier that is tied to devices in the LiveRamp Identity Graph.
Click here for more details.

11.0 Contact Us

If you have any questions or comments regarding our Cookie Policy, please contact us as described below.

Simpli.fi Holdings, LLC
128 East Exchange Avenue, Suite 700
Fort Worth, TX 76164 USA

For EU Inquiries:
Data Protection Officer
c/o Henrik Duedahl Høyer, DPO
Simplifi Europe IVS (designated EU representative)
Ellingevej 17
5550 Langeskov

Or by email at privacy@simpli.fi.