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December Recap: 2023 Predictions, Election Insights, Vacasa Success Story, Awards, & More

As we move into January, we wanted to make sure you saw the best of Simpli.fi’s articles, stories, and features from this past month. See what’s been in the news about Simpli.fi and check out our most-read blog posts below.

 

DECEMBER’S TOP BLOG POSTS

SIMPLI.FI’S 2023 ADTECH PREDICTIONS
Check out Frost’s thoughts on hot topics such as the rise of CTV advertising, the use-case for ChatGPT, the future of retail media, & more.

BILLS, RIGHTS, & INSIGHTS: KEY POLITICAL ADVERTISING TAKEAWAYS FROM 2022
See what insights Simpli.fi uncovered from political advertising partners on its platform in 2022 to learn what drove success this year.

VACASA MAXIMIZES REACH & AWARENESS USING SIMPLI.FI’S ADDRESSABLE CTV OFFERING
Learn how Simpli.fi offers a unique opportunity for Vacasa to grow its business with a targeted advertising strategy.

INDEPENDENT AGENCY CHOOSES SIMPLI.FI TO DEPLOY LOCATION AND BEHAVIORAL TARGETING TACTICS FOR MEDICAL DEVICE MANUFACTURER
Dive into our latest case study to learn how an independent agency raised awareness with measurable returns for a medical device manufacturer by working with Simpli.fi.

CPG BRAND ENHANCES PERFORMANCE BY ADDING CTV & VIDEO ADS TO THEIR MEDIA MIX
Discover how a CPG brand utilized Simpli.fi to enhance its advertising performance with greater engagement and more reach.

 

SIMPLI.FI IN THE NEWS

SIMPLI.FI NAMED A WINNER BY CYNOPSIS FOR MOST INNOVATIVE IMPLEMENTATION OF ADDRESSABLE AWARD
(Cynopsis)
Cynopsis honored Simpli.fi with the award for Most Innovative Implementation of Addressable. The annual awards honor the best in online video content and advertising. See what other winners were selected in this year’s award ceremony.

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