Advertisers spend tens of billions of dollars on programmatic display advertising every year. As marketers focus on increasing their effectiveness, we provide a clear solution. Simpli.fi’s targeted display offering allows advertisers to reach audiences with superior precision. By reading more, learn how we do that with
LEARN HOW TO SPEND TARGETED DISPLAY ADVERTISING DOLLARS MORE EFFECTIVELY
Display advertising covers the expanse of the open internet. On almost every website you visit, display ads exist. While those ads get there in many ways, we’ll focus on generating effectiveness in a programmatic environment.
In short, targeted display success occurs when your setup creates measurable results. Simpli.fi offers several targeting strategies for display advertising. Here are three primary categories representing ways advertisers can target audiences:
- Household-Level Targeting via Addressable Geo-Fencing
- Location-Based Targeting via Geo-Fencing, Event Targeting, etc.
- Behavioral Targeting via Search Retargeting, Site Retargeting, etc.
With these strategies, Simpli.fi targets users based on where they live, where they go, and what they do. We provide targeting tactics to put these strategies to work across the open web. And our advertisers do this with effectiveness when using display ads.
Reach users by applying household-level precision to 3,000+ demographics, psychographics, and interests. Target physical locations, like competitor stores or neighborhoods. Engage audiences based on their keyword searches and site visits. Drive effectiveness by starting with targeted display advertising campaign setups.
PARTNER WITH A PLATFORM THAT CAN MEASURE TARGETED DISPLAY CAMPAIGNS
Expand your effectiveness by using a platform capable of measuring targeted display campaigns. With online and offline attribution solutions, Simpli.fi can handle that.
Our online and offline attribution models help display advertisers understand what’s working. We’re able to see what’s driving online actions. We’re reporting on what’s leading to increased visitation in-store. Certainly, this tells a clear story of performance. But these campaign insights also help increase performance across targeted display campaigns.
Take performance further with detailed reporting. Come experience granular reporting in a digestible format with our custom dashboards. Know what websites and mobile apps your ads serve on. Analyze performance for each individual ad as it pertains to your campaign goal (i.e., CTR, CPA, CPV, or CPC). All these insights help us improve our approach in real time for greater performance.
TAKE ADVANTAGE OF SIMPLI.FI’S ADVANCED, REAL-TIME INSIGHTS FOR TARGETED DISPLAY
Finding the right targeting types for your audiences is necessary. And being able to measure performance is also important. But, we’ll need to analyze data and make quick, on-the-go optimizations to perform well. We offer real-time reporting and insights to increase the effectiveness of campaign performance.
As a platform, we use powerful reporting tools and optimization algorithms to drive campaign success. Additionally, our Client Success department provides detailed reporting and specific campaign recommendations. Together, this leads to greater performance, especially with your targeted display efforts.
It’s time to make better use of your display dollars. Simpli.fi offers superior targeting, reporting, and insights, which leads to effective advertising. And our informed approach drives greater engagement with important audiences. That’s how Simpli.fi makes a $120+ billion advertising vehicle more effective and efficient.
Ready To Engage Audiences With Simpli.fi’s Targeted Display Advertising Solution?
Fill out the form below, contact your Simpli.fi representative, or email us at email@example.com for next steps.