Streaming TV Advertising
Streaming TV Advertising That Reaches the Right Viewers
Streaming TV advertising is now easier— and more effective— than ever. With Simpli.fi, local businesses and brands can reach the right viewers at scale on every screen, create high-quality video ads in minutes, and see real-time results. From choosing your audience and customizing your targeting to launching your ad and tracking who watched, Simpli.fi gives you everything you need to run effective campaigns on every screen. Whether you’re trying to build awareness in your neighborhood or bring more customers through your doors, Streaming TV with Simpli.fi makes it simple.
Streamlined Streaming Strategies, From Start to Finish
Simpli.fi makes launching a Streaming TV campaign simple and effective. From audience selection and targeting to ad delivery and measurement, every step happens in one unified solution. Whether you’re running local promotions or scaling nationally, Simpli.fi empowers you to connect with viewers where it matters most—on the biggest screen in the house.
Precision Targeting Meets Transparent Results
Target the right viewers with pinpoint accuracy using Simpli.fi’s powerful location, behavior, and demographic filters. Then track every impression, video view, and conversion with our transparent, privacy-compliant reporting. From ZIP code overlays to industry leading attribution, you’ll get insights you can act on.
Why Advertisers Choose Simpli.fi for Streaming TV
End-to-End CTV Campaigns
Manage every aspect of your connected TV strategy on one platform.
Unmatched Targeting Options
Use advanced tactics like addressable geo-fencing, contextual targeting, ZIP-code overlays, and more.
AI-Powered Creative Tools
Instantly generate video ads or convert social posts into CTV-ready formats.
Private Marketplace Access
Tap into premium inventory with always-on PMP deals and filters by content, platform, or publisher.
Full-Funnel Measurement
Get real-time visibility into video completion rates, foot traffic, transaction value, and more.
Relevant Resources
FAQ: Streaming TV Advertising
Streaming TV advertising refers to digital ads delivered to viewers watching content over an internet connection, rather than traditional cable or satellite. This form of digital TV advertising enables marketers to reach cord-cutters and cord-nevers through smart TVs, gaming consoles, Fire TV, and other streaming devices. Ads appear alongside premium, ad-supported video content, including full episodes, live sports, and on-demand programming.
Unlike a typical advertising agency, Simpli.fi delivers end-to-end tv streaming ad management services—all on one platform. From campaign planning and streaming video advertising creation to targeting, optimization, and real-time reporting, Simpli.fi gives you full control. Advertisers gain access to transparent metrics like video completion rates, gross rating points, and store visits to understand true performance.
Simpli.fi supports streaming ads across all major Connected TV (CTV) and digital devices, including smart TVs, mobile phones, tablets, desktops, gaming consoles, and over-the-top (OTT) platforms. Your ads can run on popular streaming services that deliver full episodes, live sports, and premium video content on demand.
Absolutely! With Simpli.fi, advertising on streaming services is powered by granular, data-driven targeting. Run campaigns based on ZIP code, address, behavior, or demographics. Retarget previous site visitors or connect with new audiences using tactics like addressable geo-fencing and keyword search retargeting. Whether you’re just starting with streaming service advertising or optimizing multi-location campaigns, Simpli.fi offers unmatched flexibility.
Yes! Simpli.fi makes streaming video advertising accessible and impactful for local businesses. Whether you’re promoting a single location or hundreds, our platform supports advertising on streaming platforms with location-specific targeting, Conversion Zones, and real-time foot traffic measurement. It’s a scalable way to reach the right audience where they watch streaming TV ads.
Simpli.fi delivers full-funnel analytics across your streaming TV advertising campaigns. Track everything from impressions and video completion rates to gross rating points (GRPs), site visits, foot traffic, and transactions. Our advanced measurement capabilities allow advertisers to identify incremental reach, tie ad exposure to real-world outcomes, and optimize for ROI.
Yes! With Simpli.fi’s AI-powered creative tools, you can create streaming-ready video ads in minutes. Upload your logo, choose your messaging, or convert existing social posts into high-quality video ads. Whether you’re launching your first campaign or scaling your video strategy, our tools make it simple and fast.
With Simpli.fi, you gain access to curated advertising-based video inventory via private marketplace (PMP) deals. This includes high-quality, brand-safe content such as full episodes, movies, news, and subscription video from trusted publishers. You can filter placements based on content type, platform, or channel to match your audience’s preferences.
Traditional TV relies on broad, linear distribution with limited tracking and targeting. Streaming advertising, on the other hand, uses first-party data and internet-connected devices to deliver targeted, measurable video ads. With Simpli.fi, advertisers can identify new customers, increase unique reach, and optimize campaigns with advanced measurement, which bridges the gap between digital and traditional TV. For a deeper dive into how it works, learn more about Streaming TV advertising.