Addressable

Target relevant audiences with household-level precision—at a national scale with over 126M homes available.

Achieve Next-Level Relevance and Precision

Powerfully Precise

01

Target with Household-Level Precision

With Simpli.fi’s unstructured data, you can leverage any available data point and reach relevant audiences with household-level precision.

02

Unlock Higher Match Rates

Improve campaign performance and extend your reach using your addressable CRM data paired with our average 90%+ match rate.

03

Customize Audiences in Real-Time

Plan, create, and activate audiences in real time using 3,000+ data variables with Simpli.fi's Addressable Audience Curation tool.

04

Optimize with ZIP+4 Reporting

Optimize every campaign using precise ZIP+4 reporting with online and offline attribution—at a national scale.

To target premium coffee drinkers, the brand used Simpli.fi's unstructured data to select users interested in 'Gourmet Cooking' and 'Luxury Life'. Simpli.fi's Addressable Audience Curation tool then identified 827,000 addresses in 190 ZIP codes within a five-mile radius of grocery store locations where the brand’s products were sold.

in-store visits.

for the initial cost per action.

for the retargeted ads cost per action.

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  • Addressable
    Target relevant audiences with household-level precision—at a national scale with over 126M homes available.
    Learn More

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