Performance and Analytics
Unlock the insights you need to optimize your campaigns with unprecedented efficiency.
ROI-Based Analysis Across All Media
Seamlessly integrate with every major data source that direct-response agencies use. Access reach and frequency analytics, organize traffic management, and so much more.
Simpli.fi blends your media buy with ratings, airings, and sales results to instantly analyze performance and ROI—empowering you with the insights to maximize returns on every media dollar spent.
Unlock Performance Insights
Track All Media Types
Buy, track, and evaluate your digital, print, broadcast TV, radio, and out-of-home orders and accounting with Simpli.fi’s all-in-one-place, omnichannel platform.
Easily Build and Share Reports
Report on short- and long-form direct-response TV advertising, radio, print, and more with customizable dashboards and our built-in, self-service report writer.
See Everything in One Place
Pull in DCM ad server and/or Google Analytics API data, reconcile billings with affidavit processing, verify spots overnight and optimize tomorrow’s performance, manage media expenditures and consumer responses, and view fully automated and customizable client analytics—all in one organized system.
Keep an Eye on the Competition
Track and analyze rival schedules while on air and see how their share of voice affects your spots’ performances. Our software processes rating streams, including Local Spot DMA, National Cable, National Syndication, Local Audio (Radio), National and Local Spot Hispanic, Comscore National Network, and more.
Explore More Simpli.fi Solutions
Automate workflows and increase visibility with media planning, buying, and project management integration.
Agency Integration
Maximize workflows with our all-in-one platform built for agencies, media planning, buying, and project management integrations.
Budget and Forecasts
Leverage a single platform to learn from past budgets, analyze present needs, and plan for future forecasts with confidence.
Billing
Amplify efficiency with an easy-to-use interface for displaying and automating billables.
Payables and Receivables
Optimize accounting functions with real-time record processing, automated audit trails, and more—all in one place.