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Native Advertising

Native Advertising – Built to Blend in and
Stand Out

Native advertising delivers your message within the look and feel of surrounding content, making it more engaging and less disruptive. With advanced targeting and flexible creative, Simpli.fi helps you reach the right audience, at the right time, with ads that perform.

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Blend In to Break Through: Why Native Works

Simpli.fi’s native advertising delivers your message in the format and style of the content around it—whether in news articles, mobile apps, or social feeds. By fitting in naturally, these ads avoid banner blindness and generate higher engagement, often outperforming traditional display by 6x or more.

Better Targeting. Bigger Impact.

Pair native ads with Simpli.fi’s advanced targeting capabilities to reach the right users based on behavior, location, search intent, and more. Native’s format may feel subtle, but its impact is measurable—with better click-through rates, better alignment, and better outcomes.

Effortless Creative, Custom Execution

Launch native campaigns quickly with flexible creative components—like images, headlines, and CTAs—that adapt to the environment in real time. Simpli.fi’s platform makes it easy to deploy high-performing native ads without reinventing your creative strategy.

Why Native Advertising Works

01

Superior Targeting

Native Marketing helps you reach the right audience at the right moment with advanced, data-driven targeting.

02

Blend in. Stand out.

By matching the look and feel of surrounding content, native content ads avoid banner blindness and capture attention without disrupting the user experience.

03

Higher Engagement

Digital Native Advertising consistently outperforms traditional display, generating up to six times higher engagement on average.

04

Easy to Use

With flexible creative components and intuitive design, native ads are easy to launch, scale, and optimize- no heavy lifting required.

05

Dynamic Reach

Deliver native ads across a wide range of environments—from mobile apps to news sites to social feeds—ensuring consistent brand presence wherever your audience browses.

06

Built for Brand Safety

Run your ads alongside premium, brand-safe content thanks to Simpli.fi’s trusted publisher network and real-time controls that ensure contextual alignment.

“Simpli.fi has consistently shown success in a handful of ways regarding our campaigns: efficient media performance, real-time optimizations, and open communication and service provided. Their dedication and diligence to optimal performance and alignment of KPIs consistently shows that Simpli.fi is a partnership worth having.”

Loan Applications

Total Efficiency Savings

Cost Per Action (CPA)

Relevant Resources

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FAQs for the Native Advertising Solution Page

What is native advertising?+

Native advertising is a form of paid media that blends seamlessly into the surrounding content by matching its format, tone, and style. Unlike traditional display ads that interrupt the user experience, native ads appear naturally within articles, apps, or feeds — leading to higher engagement and lower ad fatigue. Native content advertising feels organic and helps brands connect with audiences in an authentic, non-disruptive way.

How does Simpli.fi’s native advertising improve engagement and performance?+

Simpli.fi’s native advertising drives stronger performance by combining organic ad placements with data-driven targeting. Native formats align with user behavior and page context, resulting in up to 6x higher engagement rates compared to traditional display. Powered by Simpli.fi’s proprietary bidding technology, every campaign is optimized in real time to maximize CTR, conversions, and ROI across all channels.

Where can native ads appear across the web and mobile devices?+

Native ads can appear across multiple digital environments — including news sites, blogs, social media feeds, and mobile apps. Simpli.fi’s omnichannel solutions ensure your ads maintain consistent branding across devices, from desktop browsers to smartphones and tablets. This seamless cross-platform placement allows advertisers to meet audiences wherever they browse, read, or engage online.

Can I use advanced targeting with Simpli.fi’s native ad campaigns?+

Yes. Simpli.fi’s native advertising integrates advanced targeting tools to reach the right users based on behavior, location, intent, and audience data. Advertisers can layer contextual, demographic, and first-party data to deliver precision-based native campaigns. This approach ensures every impression reaches a relevant user, driving measurable performance and stronger alignment with business goals.

Why should marketers choose Simpli.fi for programmatic native advertising?+

Marketers choose Simpli.fi for its powerful combination of programmatic precision, brand safety, and ease of use. Simpli.fi’s platform simplifies native ad creation with flexible templates, automated optimizations, and access to premium publisher inventory. Whether you’re running campaigns for retail, finance, or local services, Simpli.fi helps you reach the right audience with authentic messaging that converts.