Category Archives: Case Studies

14
Oct
2021
Case Study: Regional Grocery Chain Targets Loyal Customers and Increases In-Store Traffic with Addressable Geo-Fencing from Simpli.fi
Case Study: Regional Grocery Chain Targets Loyal Customers and Increases In-Store Traffic with Addressable Geo-Fencing from Simpli.fi

10/14/2021

Brand Overview • Popular grocery chain in the northeastern U.S. •  Sought to reach existing customers using first-party loyalty program data •  Wanted to drive foot traffic to 18 stores by promoting its low prices and grocery pickup services Partner Overview •  National publishing company with 75+ newspapers and magazines throughout the East and Midwest • …Continue…

10
Aug
2021
Case Study: Local Dealership Drives Online and Offline Conversions for Memorial Day Sale
Case Study: Local Dealership Drives Online and Offline Conversions for Memorial Day Sale

08/10/2021

Advertiser Overview •  Automotive dealership located in west Florida •  Sought to increase awareness for an upcoming Memorial Day Sale •  Wanted to accurately measure online and oline conversions Agency Overview •  Full-service agency specializing in car dealerships •  Recently selected Simpli.fi as their programmatic partner •  Interested in advanced OTT/CTV solutions with precise attribution…Continue…