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July Recap: Advertising Automation Platform Series, Back-To-School, Political Advertising, Awards, & More

As we move into August, we wanted to make sure you saw the best of Simpli.fi’s articles, stories, and features from this past month. See what’s been in the news about Simpli.fi and check out our most-read blog posts below.

JULY’S TOP BLOG POSTS

SIMPLI.FI: THE ADVERTISING AUTOMATION PLATFORM (BLOG SERIES)

  1. SIMPLI.FI: THE ADVERTISING AUTOMATION PLATFORM FOR PERFORMANCE CTV
  2. SIMPLI.FI: THE ADVERTISING AUTOMATION PLATFORM FOR ADDRESSABLE
  3. SIMPLI.FI: THE ADVERTISING AUTOMATION PLATFORM FOR MOBILE ADVERTISING

We kicked off a new blog series highlighting our DSP solutions. In July, we covered our Performance CTV, Addressable, & Mobile Advertising offerings. Revisit these posts and stay tuned in the weeks to come for more of these overviews.

GROW YOUR CUSTOMER BASE & DRIVE SALES WITH BACK-TO-SCHOOL SHOPPERS

Learn how Simpli.fi’s precise targeting and advanced analytics help advertisers reach consumers and drive sales with back-to-school shoppers.

COMBINE UNRIVALED POLITICAL ADVERTISING REPORTING WITH BEST-IN-CLASS SERVICE FOR GREATER SPEED, AGILITY, & INSIGHTS
Read more on how Simpli.fi’s political advertising reporting solution, when paired with its political service team, provides greater speed, agility, and insights.

 

SIMPLI.FI IN THE NEWS

SIMPLI.FI NAMED TO THE ADEXCHANGER 2022 PROGRAMMATIC POWER PLAYERS LIST
(Business Insider Markets)
Simpli.fi was recognized by AdExchanger as a top player in programmatic for a third consecutive year! The 2022 Programmatic Power Players were chosen from hundreds of submissions received from across the globe.

MARKETING INDUSTRY MERGERS AND ACQUISITIONS CONTINUE RECORD GROWTH DESPITE ECONOMIC HEADWINDS
(Wall Street Journal)
As economic headwinds persist, the marketing industry continues its record growth in mergers and acquisitions. Simpli.fi’s received a brief mention of its $1.5B valuation by Blackstone last June.

CYNOPSIS 2022 TOP WOMEN IN MEDIA AWARDS
(Cynopsis)
Excited to share that Sandra Sareyko, VP of DTC, E-Commerce, & International at Simpli.fi, has been named an honoree again this year for the Top Women in Media Awards by Cynopsis in the Tech Leaders category!
BRANDS LOOK TO MAXIMIZE AD SPEND AHEAD OF RECESSION
(StreetFight Magazine)
Simpli.fi’s CEO, Frost Prioleau explains how brands can maximize return on ad spend in today’s economy. Originally featured in StreetFight.

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