The Latest Recap: July 2023
As we move into August, we wanted to make sure you saw the most relevant of Simpli.fi’s articles, stories, and features from this past month. Check out what’s been in the news about Simpli.fi and read out our most-read blog posts below.
JULY’S TOP BLOG POSTS
MANAGED VS SELF-SERVICE: THE DEFINITIVE GUIDE TO LEVERAGING ADVERTISING SERVICES
Learn how to leverage advertising services, managed or self-service, to flexibly meet your needs and exceed your goals with this exclusive guide.
QUICK SERVICE RESTAURANT IDENTIFIES SALES LIFT WITH COMMERCE SIGNALS AND SIMPLI.FI
In this Simpli.fi case study, learn how a partnership with Commerce Signals helped a QSR identify sales lift with their advertising efforts.
4 WAYS CONTEXTUAL TARGETING ENHANCES NATIVE ADVERTISING EFFECTIVENESS
Let’s take a deeper dive into the importance of contextual targeting and how native advertising goes hand-in-hand.
SIMPLI.FI IN THE NEWS
SIMPLI.FI NAMED IN THE 2023 GARTNER MARKET GUIDE FOR AD TECH PLATFORMS
(Yahoo Finance)
“We’re happy to be recognized in this Gartner Market Guide for Ad Tech Platforms,” said Frost Prioleau, CEO of Simpli.fi. “Our team is focused on providing innovative and comprehensive media buying solutions that help advertisers and agencies achieve success.”
FORT WORTH’S SIMPLI.FI LAUNCHES ZTV FOR AUDIENCE-TARGETED CTV ADVERTISING
(Dallas Innovates)
Fort Worth-based Simpli.fi has announced ZTV, an advanced addition to its comprehensive suite of CTV advertising solutions.
SIMPLI.FI PARTNERS WITH AUDIGENT ON UNIQUE CURATED MARKETPLACE, FEATURING 500+ EXCLUSIVE PMP DEALS
(EIN Presswire)
“The advertising landscape is constantly evolving, driven by innovative new technologies and players. At Simpli.fi, we’re focused on enabling advertisers and agencies to perform more efficiently and effectively, and maximize ROI on their ad spend,” said Jeff Callison, VP of Business Development of Simpli.fi.
HOW SIMPLI.FI DROVE 7X ROI IN 3 MONTHS OF USING EMPLOYEE ADVOCACY BY SPROUT SOCIAL
(Sprout Social)
As an Advertising Success Platform, we’re in the business of driving measurable results for our clients–but we need to do the same for our own brand. Our partnership with Sprout Social, Inc. has helped our employees rally around our #OneSimplifi message. It’s brought a sense of shared meaning, rallying our employees and accelerating growth.
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