B2B Solutions
Precise B2B Targeting
Simpli.fi gives B2B advertisers the tools to reach the right decision makers with accuracy, scale, and speed—across every stage of the buyer’s journey. From intent-based keyword targeting to advanced targeting solutions, we help you reach the customers who matter most, when it matters most.
Reach B2B Decision Makers With Precision and Impact

Target Real Decision Makers
Generic audience segments won’t cut it in B2B. With Simpli.fi’s advanced targeting capabilities, you can reach real business decision makers by job title, seniority, company size, and more—down to the household or workplace level. Whether you’re targeting plant managers in the Midwest or IT buyers in urban hubs, we help you tailor every impression to match intent.


Campaigns That Learn and Improve in Real Time
Long sales cycles require agile strategies. Simpli.fi’s B2B marketing automation platform lets you optimize campaigns mid-flight—based on real-time learnings, engagement patterns, and channel performance. Whether you’re nurturing leads or scaling detailed audiences efforts, our system adapts as your buyers move through the funnel.

Reach Buyers When They’re Actively Engaged
The strongest campaigns meet buyers in the moment—when they’re researching, reading, and making decisions. With Simpli.fi’s proprietary B2B Contextual Targeting and high-performing keyword strategies, you can align messaging with real business intent. Whether someone’s reading about enterprise IT solutions or searching for industry-specific tools, you’ll be there with the right message at the right time.

Advanced B2B Targeting Built for Precision and Performance
Target with Confidence
Simpli.fi’s B2B targeting suite helps you reach decision makers by job title, industry, company size, and more. Reach your audience at the household level, workplace, or during key moments of research and consideration.
Keyword Targeting Built for B2B
Unlike typical search retargeting, Simpli.fi’s keyword solutions focus on business intent, targeting users engaging with content tied to specific roles, industries, and enterprise needs.
Account-Based Marketing with Real Flexibility
Use CRM lists or target accounts, then refine by behavior, intent, or frequency of visits. Pair detailed audience targeting with contextual and keyword layers to deliver sequential messaging that moves prospects into customers.
Data-Driven Optimization That Adapts
Mid-flight learnings, audience performance insights, and campaign adaptability are all built into our system, adjusting in real time without losing momentum and allowing you to focus on your business.
Relevant Resources
Content Relevant to Today’s Marketers