Real Estate
Reach Homebuyers in the Moments That Matter
Capture high-intent homebuyers and sellers with Simpli.fi’s full suite of real estate advertising solutions. Reach prospects in the active in the market with precise geo-fences around new home communities, broker offices, builder models, mortgage lenders and competitor locations— or build custom address lists with the Geo-Fence Finder Tool. Extend your reach with household-level addressable marketing, real-time search intent, contextual relevance, and retargeting that keeps motivated buyers and sellers moving toward their next step.
Target Motivated Buyers and Sellers with Household-Level Precision
Real estate decisions start at home—so reaching the right households is essential. With Simpli.fi’s addressable digital advertising tools, you can deliver ads to households that match your ideal buyer or seller profile using 3,000+ demographic and property-based variables like home value, ownership status, year built, income, and likelihood to move in the near term. It’s a smarter, more efficient way to drive listing inquiries, valuation requests, and scheduled tours.
Turn Real-World Visits Into High-Intent Real Estate Leads
Simpli.fi transforms location signals into actionable audiences by capturing home shoppers where they’re actively exploring. Whether someone visits a model home, broker office, new development, mortgage lender, or competing agency, they can later be served your ad across mobile, video, or streaming TV. Stay top of mind while prospects are comparing neighborhoods, agents, and opportunities.
Track Lead Activity from First Click to Scheduled Showing
Simpli.fi’s Reporting and Analytics Center tracks performance across the full funnel—from initial engagement to home showings. With tools like Geo-Conversion Lift and Transaction Value Reporting, you’ll know exactly which tactics drive ROI and how to scale what works. That means smarter campaigns, optimized budgets, and more deals closed.
From conquesting to conversions, Simpli.fi helps real estate brands win where it counts.
Connect With Prospects Touring the Market
Use precise geo-fences to identify people visiting model homes, broker offices, lenders, open houses, and new developments—then reconnect with them across mobile, video, and CTV.
Show Up in the Research That Shapes Decisions
Place your listings, offers, or branding next to the content people rely on while evaluating their next move—market updates, neighborhood reports, renovation advice, mortgage breakdowns, and more.
Reach Households That Align with Your Ideal Audience
Tap into address-level targeting to serve ads to specific homes based on property characteristics like value, ownership status, renovation age, or income—no broad ZIP codes required.
Capture Intent the Moment It’s Expressed
Deliver ads to buyers and sellers searching for phrases tied to real estate needs, whether they’re researching local agents, comparing home values, or browsing inventory.
Re-Engage People Already Considering Your Services
Retarget people who’ve visited your site, viewed specific properties, or started an application, bringing them back to engage online or convert in person.
Relevant Resources